About the organisation

At RSPCA WA we are dedicated to improving the treatment of animals because we believe it strengthens our society, enhances our lives and contributes to a better world. All employees share the objective of achieving better outcomes for animal welfare and commit to the organisational values which are: We are RSPCA: Responsible, Safe, Professional, Compassionate and Accepting.

Community Engagement is a critical function of the organisation, ensuring the financial performance through activities that create meaningful supporter engagement. Driving these funding outcomes in turn supports RSPCA WA's animal welfare activities and animal care services.

About the role

We are seeking a Senior Community Engagement Manager who also has a passion for animal welfare. The ideal applicant will provide strategic community engagement expertise and operational management across the organisation's Brand and Revenue related functions, including fundraising, philanthropy, marketing, social enterprise and events.

Working closely with the Executive Management Team, this role is responsible for the delivery of relevant outcomes in line with the organisation's business plan and budget, and supporter expectations.

Key focus areas

Through positive leadership, the Executive Manager Community Engagement inspires the team to achieve continual improvement in their roles, with a clear focus on RSPCA WA’s strategy, which is to build long-lasting relationships with the community, donors and supporters, the Executive Manager Community Engagement will.

  • Develop and deliver an integrated fundraising and events strategy, focused on supported growth and retention.
  • Ensure a culture of supporter first continuous improvement through effective, sustainable and accountable fundraising programs.
  • Improve the operational systems, processes and policies to support management reporting, information flow, business processes and organisational planning.
  • Manage an extensive multi-channel acquisition program to meet set targets for growth.

Skills and qualifications

To succeed in this job the ideal candidate will have:

  • Tertiary qualification in a relevant discipline OR equivalent level of expertise gained from a combination of experience and training across the areas for which the position is responsible.
  • Senior management experience developing and implementing major direct marketing and acquisition strategies.
  • Proven ability in managing, leading and inspiring a high performing team to success.
  • Extensive experience in project management and campaign integration.
  • Proven experience developing a detailed budget and managing programs within budget.
  • Working knowledge of the Privacy Act 1988 and its application in a fundraising environment.
  • Detailed knowledge of fundraising processes and procedures relating to database management.
  • Solid understanding and experience in developing donor-focused programs and experiences that prioritises the value of RSPCA WA supporters.
  • Excellent report writing skills, with proven ability to effectively analyse programs and utilise findings for improving results.
  • Excellent relationship management skills with a proactive approach to stakeholder engagement.


At RSPCA WA, we accept and celebrate our differences. We aim to create a diverse workforce where all individuals are treated with dignity and respect. We believe it is in the RSPCA WA's best interests and those who work within it, to recognise the value of each individual and to combat prejudice, stereotyping and harassment.

How to apply

For more information on the key responsibilities and requirements of the role, please access the Position Description: Executive Manager Community Engagement

Applications must include a concise CV along with a covering statement outlining the skills and experience you would bring to this role and your salary expectations.

Please apply via SEEK: Executive Manager Community Engagement

Applications close: Sunday 27 August 2023.